Marketing S.M.A.R.T goals

It is now more important than ever to be smart goal setting. Customers need a targeted message to them at whichever part of the funnel they’re in, investors need your KPI’s, and most importantly you actually need some sort of process and strategy to follow.

Whether you have short-term or long-term marketing targets to hit, smart goal setting should be part of your process. This planning template can help you manage your smart goal setting from the outset. Oh, and it’s crazily easy to use!

By splitting up the customer stage into Reach, Act, Convert and Engage, it’s super simple to breakdown who you’re targeting with your marketing messaging and make sure goals are set just or them.

If you aren’t doing any smart goal setting, you risk your startup missing out on key points of the planning process.

The template will help you to:

  • Clearly describe your goals
  • Set a deadline for meeting them
  • Understand the desired end result.